First Voice, the official magazine of The National Federation of Self Employed & Small Businesses (FSB), has a fresh look to support the new FSB brand, also unveiled recently.
The new design – which will be printed on modern, uncoated paper – will offer a content mix packed full of accessible advice for the smaller business owner. First Voice boasts the highest ABC (audited circulation) in the British business to business publishing sector (at 158,255) and as well as containing must read material on important issues arising in the small business community, also encompasses topical features including marketing and sales, IT, finance, health care, security and business management.
The rich content and clean design will assist FSB in attracting prospects as well as cross promoting and selling to current members. Already the preferred business publication of 70,000 readers, the redesign of First Voice will help to cement FSB as an authority on the interests and requirements of the smaller business community. As the new look has been devised specifically to engage readers for longer and enhance the image and authority of FSB, this figure is sure to increase further as readers respond to this positive change.